Programmatic

Our Partners team up with leading DSPs to provide a single solution across the programmatic channel.  We have partnered with leading DSPs and DMPs to provide expansive reach with targeted data to provide you with the most cost effective KPI.

Targeted Display

Geo-Targeting

Send your ad to those who are close enough to take action now.

Site Retargeting

Keep customers coming back to your site until they’re ready to buy– from you.

Search Retargeting

Reach people who searched for your product or service even after they leave the results page.

Contextual Targeting

Your ads will appear on pages with content that matches keywords or phrases related to your business.

Category Targeting (Channel)

Reach your audience through relevant content on customized site lists. Send your ad to those who are close enough to take action now.

Demographic Targeting

Reach your target demographic by narrowing your advertising audience by age, gender and household income.

Weather Targeting

Use dynamic creative to serve relevant messages according to weather in the area (e.g. snow blower sale in a blizzard).

Youtube.com Display

Place your ad right next to the video player on YouTube.com for a massive reach.

Behavior Targeting

Reach people who act just like your target customer, based on their recent search and browsing history.

Video Network

Use geo– and demographic targeting to achieve a higher level of engagement with your audience on our Video Network or YouTube streaming video.

  • I had to add extra workers

    The Essence Ad was more than outstanding. I had to add extra workers and we were working long hours to complete the onslaught of orders we received. I thank you a thousand times. It was only a few weeks ago that things seemed to slow down and now they are appearing to be picking up again. I look forward in the future to place additional ads, and certainly the one like the Essence Holiday Ad. I’m working to increase my advertising budget and hopefully this holiday season we can purchase an even larger Ad.

  • Direct Action Media has been essential in helping us grow our Print efforts.

    Direct Action Media has been essential in helping us grow our Print efforts. They continue to bring us the best rates across all national and local print media. We have been able to see amazing ROI’s! Our media buyer Joia is always on call and super quick to get us rates and answer questions. I feel like Direct Action Media is part of the UNTUCKit team and always has our best interest in mind.

     

  • Last year with our Forbes advertising campaign, we closed two sales and had a 347% ROI.

    I’ve had the pleasure of working with Terry Di Caro and Direct Action Media for the last two years on print advertising campaigns for Forbes, Fortune and Inc. magazines.   Terry is a great partner and keeps me informed of advertising opportunities and is able to get me reasonable rates for our ad dollars.  She is a pleasure to work with and I appreciate her resourcefulness, timely ideas and overall customer service with our print campaigns.  Last year with our Forbes advertising campaign, we closed two sales and had a 347% ROI.

  • Working with Direct Action Media helps me get the most value out of my ad budget.

    Working with Direct Action Media helps me get the most value out of my ad budget.  My representative has the negotiating power that makes national advertising as cost-effective as it can be.

  • The Direct Action Media team continues to exceed my expectations.

    “The level of service that I receive from Paul and the Direct Action Media team continues to exceed my expectations. Paul is a true professional because he not only understands his business, but he also takes the time to understand ours. By investing that time up front, he is able to provide me with recommendations and service offerings that are in line with our business goals. It has been a refreshing experience partnering with Direct Action Media for our paid ad campaigns.”

  • So professional and represent the magazine in such an incredible way

    As I close up the last issue of 2017 I would like to thank you both and your team as you have been unbelievable partners this year.   All of you are always so professional and represent the magazine in such an incredible way.  Thank you for our partnership as we move into 2018.

  • I had to add extra workers

    The Essence Ad was more than outstanding. I had to add extra workers and we were working long hours to complete the onslaught of orders we received. I thank you a thousand times. It was only a few weeks ago that things seemed to slow down and now they are appearing to be picking up again. I look forward in the future to place additional ads, and certainly the one like the Essence Holiday Ad. I’m working to increase my advertising budget and hopefully this holiday season we can purchase an even larger Ad.

  • Direct Action Media has been essential in helping us grow our Print efforts.

    Direct Action Media has been essential in helping us grow our Print efforts. They continue to bring us the best rates across all national and local print media. We have been able to see amazing ROI’s! Our media buyer Joia is always on call and super quick to get us rates and answer questions. I feel like Direct Action Media is part of the UNTUCKit team and always has our best interest in mind.